Disciplines
Brand Identity / Interior Design
Industries
Fitness + Wellness
Challenge
The client wanted a name, brand identity and interior design space for an upcoming pilates studio on The Pearl – Qatar. They wanted a very simple but visually appealing brand that has minimal elements to it.
Solution
After closely studying pilates and its form, we created a brand that visually represents slow movement and the precision of the practice. The colours are very complimentary and calming. The photography style depicts the core movements used in pilates. With an interior space that is adorned with natural materials and gives a very peaceful vibe.
